CSUN Marketing Coca-Cola Brand Essay

My team for class is working on a Strategic analysis of a firm.

My part of the essay needs to cover ESG or U.N. Global Compact Classification, and must cover CSR Justification, and Normative ethics for Coca-Cola brand.

GoalThe purposes of this assignment are as follows:• To analyze a firm and its industry with breadth and depth• To identify one or more important strategic issues facing the firm• To draw out ethical issues of importance to this firm and to this industry• To use skills, knowledge, abilities from this course and prior courses• To make actionable recommendations to overcome obstacles and leverageopportunities• To continuously improve the practice of presentations in substantive businesscontextsInstructionsIn general, your task is to give a professional-level presentation that summarizes the work relatedto the case analysis that your team for your firm and generate a presentation deliverable.