King Fahd University of Petroleum Marketing Audit for McDonalds Discussion
Question Description
I’m working on a marketing project and need a sample draft to help me learn.
Evaluating the following companys digital marketing activities:
- Social Media Marketing (e.g., YouTube, Twitter, Snapchat, Instagram, Tiktok, LinkedIn,etc.). Social media audit should be conducted.
- Digital brand consistency across all platforms (brand elements, visuals, tone of voice, feel,brand promise, etc.).
- Email marketing.
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