MGT 321 SEU FDI Preference over Licensing and Exporting among Firms Discussion

I’m working on a management discussion question and need an explanation and answer to help me learn.

why do companies go to the trouble  of establishing operations abroad through foreign direct investment when  two alternatives, exporting and licensing, are available to them for  exploiting the profit opportunities in a foreign market? or why do so  many companies prefer FDI over either exporting or licensing?